Vol. 9 No. 1 (2026): April 2026

Articles

• Analisis Penggunaan Model Bisnis E-Commerce Online-to-Offline (O2O) Terhadap Efektivitas Bagi UMKM Gupil Clothes Di Kota Metro

  Ilham Setio Wibowo,  Universitas Nahdlatul Ulama Lampung,  Indonesia

  Laila Khairun Nisa,  Universitas Nahdlatul Ulama Lampung,  Indonesia

  Diky Angga Hendrawan,  Universitas Nahdlatul Ulama Lampung,  Indonesia

  Harto Harto,  Universitas Nahdlatul Ulama Lampung,  Indonesia

  Tiara Anggia Dewi,  Universitas Muhammadiyah Metro,  Indonesia

  1-9

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• The WORK STRESS AND CAREER SUCCESS: THE MODERATING ROLE OF LEADER SUPPORT

  Tika Siregar,  Universitas Sriwijaya,  Indonesia

  10-16

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• CASH HOLDINGS AS A FINANCIAL RISK MANAGEMENT INSTRUMENT: EMPIRICAL EVIDENCE FROM THE HEALTHCARE INDUSTRY IN DEVELOPING COUNTRIES DURING COVID-19

  Bulan Nettiary Kelara,  Universitas Sriwijaya,  Indonesia

  17-26

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• DO CAPITAL ADEQUACY AND INTEREST MARGIN DETERMINE BANK PROFITABILITY? EMPIRICAL EVIDENCE FROM INDONESIA

  Akhmad Ghozali,  Universitas Sriwijaya,  Indonesia

  27-33

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• Pengaruh E-Commerce, Financial Technology, Media Sosial, dan Lokasi Usaha terhadap Pendapatan UMKM di Kabupaten Kudus

  Farah Zahra A'idah,  Universitas Muria Kudus,  Indonesia

  Alfiyani Nur Hidayanti,  Universitas Muria Kudus,  Indonesia

  Sri Mulyani,  Universitas Muria Kudus,  Indonesia

  34-43

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• The Role of Environmental, Social, and Governance (ESG) and Strategic Efficiency in Enhancing Financial Performance: Evidence from the Food and Beverage Industry in Indonesia

  Belinda Mora Siagian,  Universitas Sriwijaya,  Indonesia

  Silvia Tri Handayani,  Universitas Sriwijaya,  Indonesia

  Ratu Aisyah Ratih Primaputri,  Universitas Sriwijaya,  Indonesia

  44-51

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•   Ethics Using Personal data for Personalized advertising: Literature Review and Research Agenda

  Lia Lina,  Universitas Teknokrat Indonesia,  Indonesia

  Muhammad Fuzail,  Government College University Faisalabad,  Pakistan

  Dedy Iswanto,  Universitas Muhammadiyah Mataram ,  Indonesia

  52-58

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• PENGARUH KOMUNIKASI ORGANISASI DAN LINGKUNGAN KERJA FISIK TERHADAP SEMANGAT KERJA DENGAN KEPUASAN KERJA SEBAGAI VARIABEL INTERVENING PADA SMA MUHAMMADIYAH 1 PALEMBANG

  Robi Arif Ajis,  Universitas Palembang,  Indonesia

  59-69

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• PENGARUH UKURAN PERUSAHAAN DAN RETURN ON EQUITY TERHADAP KEBIJAKAN DIVIDEN PADA EMITEN SEKTOR ENERGI YANG TERDAFTAR DI BEI TAHUN 2021-2024

  Raditya Bima Sagsepa,  Universitas Gadjah Mada,  Indonesia

  Putri Ambarwati,  Universitas Teknokrat Indonesia,  Indonesia

  70-78

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• PENGARUH DEWAN DIREKSI DAN KOMITE AUDIT TERHADAP PENGUNGKAPAN ENVIRONMENTAL, SOCIAL, AND GOVERNANCE (ESG): STUDI PADA PERUSAHAAN ENERGI YANG TERDAFTAR DI BURSA EFEK INDONESIA TAHUN 2022-2024

  Refalina Aprilia,  Universitas teknokrat indonesia,  Indonesia

  Tri Darma Rosmala Sari,  Universitas Teknokrat Indonesia,  Indonesia

  79-89

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• PENGARUH CITRA MEREK DAN KUALITAS PRODUK TERHADAP KEPUASAN KONSUMEN SEPATU OLAHRAGA MERK NIKE (STUDI KASUS KOMUNITAS BASKET KOTA PALEMBANG)

  Zubaidah Warni,  Universitas Palembang,  Indonesia

  Sugeng Mianto Pane,  Universitas Palembang,  Indonesia

  Triana Sri Gunarti,  Universitas Palembang,  Indonesia

  Alditya A Rinandi,  Universitas Sriwijaya,  Indonesia

  90-98

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• DOES FIRM GROWTH MODERATE THE IMPACT OF WORKING CAPITAL MANAGEMENT ON PROFITABILITY? EVIDENCE FROM LQ45 FIRMS DOES FIRM GROWTH MODERATE THE IMPACT OF WORKING CAPITAL MANAGEMENT ON PROFITABILITY? EVIDENCE FROM LQ45 FIRMS

  Gita Rahayu,  Universitas Sriwijaya,  Indonesia

  Betharia Efriani,  Indonesia

  Azmii Lathifah,  Indonesia

  99-105

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• The The Role of Energy Consumption, FDI, and HDI in Economic Growth: A Panel Data Analysis

  Okta Dian Sari,  Palembang University,  Indonesia

  Winda Fuji Lestari,  Universitas Palembang,  Indonesia

  106-112

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• CHANGES IN CONSUMER BEHAVIOR IN THE MICROECONOMY IN THE DIGITAL AGE: A SYSTEMATIC LITERATURE REVIEW ON THE IMPACT OF E-COMMERCE PLATFORMS, SOCIAL COMMERCE, AND ARTIFICIAL INTELLIGENCE

  Mala Vinuzia,  Universitas Muhammadiyah Mataram,  Indonesia

  Dedy Iswanto,  Universitas Muhammadiyah Mataram,  Indonesia

  Ramayanto Ramayanto,  Universitas Muhammadiyah Mataram,  Indonesia

  113-120

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